Light Martins
Virtual Assistant · Abuja, Nigeria

Light Martins

I help founders and business owners with the stuff that actually moves the needle — lead generation, cold outreach, research, and flawless execution.

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MS Consult
KU Leuven (Research)
Ascension Forwarder Ltd
SaaS Founders
B2B Companies
NGO Projects
Podcast Hosts
Academic Clients
TechCrush Academy
GELF Initiative
MS Consult
KU Leuven (Research)
Ascension Forwarder Ltd
SaaS Founders
B2B Companies
NGO Projects
Podcast Hosts
Academic Clients
TechCrush Academy
GELF Initiative
Light Martins
100+ Cold Pitches Weekly

I Started With
No Connections.
Just Results.

I started with no connections, no referrals — just a strong interest in helping people get things done and the ability to learn quickly and adapt.

Today, I support clients across different areas of their business operations. From lead generation and social media engagement for SaaS and B2B founders, to managing academic research, coordinating multi-step PhD applications, and keeping daily workflows organized.

My work cuts across research, outreach, content support, and project coordination — ensuring that nothing falls through the cracks.

I don't require constant supervision. I take initiative, stay organized, and focus on delivering work that moves things forward.

Results That Speak

0 Cold Pitches Weekly
0 Warm Leads Generated
0 PhD Topics Researched
0 Active Clients (Remote)
0 Day Content Calendar Built
0 Years Experience

Services Built
For Busy Founders

🎯
Lead Generation & Prospecting

Identifying and building targeted prospect lists from scratch using platforms like Apollo.io. Finding qualified leads that convert into real client bookings for SaaS and B2B founders.

📣
Cold Outreach & Engagement

Strategic cold pitching across X (Twitter) and Instagram — 100+ accounts weekly. Engagement-driven commenting and DM campaigns that warm up audiences and generate interest.

🔍
Research & Data Support

Academic, competitive, and market research organized into clear, structured formats. PhD supervisor sourcing, conference identification, and industry contact compilation.

📋
Project Coordination

Managing multi-step projects across stakeholders, tracking progress, sourcing vendors, and keeping everything on schedule — including NGO events, podcast operations, and PhD applications.

📅
Content & Calendar Management

Building full-year content calendars, scheduling social media posts, managing LinkedIn profile audits and redesigns, and maintaining consistent brand visibility across platforms.

⚙️
Executive & Admin Support

Daily task lists, email management, calendar scheduling, travel arrangements, data entry, and operational support — so you can focus entirely on growth.

Tools & Capabilities

Research & Analysis
Academic Research95%
Lead Generation90%
Market Research88%
Data Organization92%
Content & Outreach
Cold Outreach Strategy93%
Social Media Engagement90%
Content Planning & Scheduling85%
LinkedIn Profile Optimization88%
Operations & Tools
Project Coordination91%
Google Workspace95%
Notion / Canva / Apollo.io85%
Calendar & Task Management93%

Work That Delivered

What Clients Say

Let's Work Together